Challenge
The firm needed a cost-effective and compassionate solution for offboarding employees. Traditional COBRA plans were expensive and didn’t align with their values of care and empathy. The company sought to prioritize personalized support for outgoing staff, not only to uphold their core principles but also to establish and maintain healthy alumni relationships, fostering goodwill and potentially creating future opportunities for both the company and its former employees.
Solution
The company partnered with When to deliver a compassionate, comprehensive solution for departing colleagues, effectively managing costs while building a foundation for positive alumni relationships. When’s flexible Benefit empowers employees to select personalized health insurance plans, replacing costly COBRA extended benefits. Our solution includes on-demand guidance from When’s licensed agents and access to key resources tailored to facilitate career transitions, deepening the level of support provided.
This strategy not only introduced a pioneering approach to offboarding, benefiting both company and employees, but also yields significant cost savings. The client is saving about $5,624 per exiting employee and $23,947 per employee who converts away from COBRA.
Implementation:
In just 14 days, When integrated with their HRIS platform, Workday. Outgoing employees are automatically engaged, gaining access to a co-branded resource portal and individual support from licensed agents. When’s non-commissioned agents provide unbiased advice, ensuring employees can make informed decisions for themselves and their families. We maintain consistent communication, offering timely reminders for application deadlines and regular Benefit status updates. By being proactive and extending care where it’s traditionally scarce, When redefined the offboarding experience with empathy and effectiveness.
“I thought I knew insurance from my previous job, but navigating it now left me stumped. Dana was a lifesaver! She walked me through everything, explaining just enough without overwhelming me, and I actually felt good about my choices.”
– Departing Employee
Employee Experience:
When’s offboarding experience has resonated strongly with outgoing employees, with over 93% agreeing with the value of our approach. Beyond cost savings and risk reductions for the company, we’ve delivered several significant benefits to employees:
- 61% Chose More Affordable Plans: The majority find plans less expensive than COBRA, saving an average of $226 monthly.
- 3 Months of Premiums Covered: Employees receive an average of three months of fully paid premiums through the When Benefit.
- $2300 Saved on Premiums: On average, employees save $2300 on lower health insurance premiums.
- $1900 in When Benefits: Each employee receives about $1900 in When Benefits.
“I ran into system issues and the healthcare.gov support team struggled to help me, but one call with Dana and she unblocked me, and helped me get my application across the finish line!”
– Departing Employee
Leadership Insights:
“Partnering with When transformed our offboarding process and reinforced our core values. By shifting away from costly COBRA subsidies, When is helping us achieve significant savings while elevating the overall experience for departing colleagues. We’ve always believed in empowering our people, and this approach provides peace of mind during their transition and allows us to maintain healthy relationships with them.”
– Company Executive
Conclusion:
With When’s help, this client set a new standard in employee care. This collaboration demonstrates that companies can balance financial prudence with genuine employee support. With When, they are not only fostering positive alumni relationships but also enhancing their reputation as an employer of choice. This opens the door for future collaborations with former employees while signaling to prospective talent that the company values its people at every stage of their career journey.
Andy’s Perspective:
“Our approach is rooted in compassion and efficiency. We believe that even in tough times, supporting employees’ well-being and achieving financial sustainability is possible. This partnership highlights our commitment to transforming the offboarding experience.”
– Andy, Founder and CEO of When